Salesforce is one of the business stars of today. The company was founded 16 years ago with the aim to produce and sell an online Customers Relationship Management system in the cloud. A typical SaaS business. Not many people know however that Salesforce with its easy to understand webpages is not really a startup any more but has more than 16.000 employees of which most of them are engaged in marketing and sales, not product development or product maintenance.
Excuse the heading but that’s how it feels. During the early years of internet in the mid-late 1990’s Yahoo was quite something. Together with Netscape it was the world’s new and hot user-friendly web directory used to access the internet, and it had come to market with a really cool name. To many, Yahoo and Netscape was the iconic entry doors to an entirely new world. The internet.
Often the “digital” falls on the CIO only, sometimes a Digital Chief is appointed, a “innovation lab” is started and the topic “digital” is emphasized at management conferences, while at large business continues as usual. But don’t worry, it’s a good start.
Only a year ago anyone wanting to set up a meeting on BitCoin with a major bank would have received a hand colder than the absolute subzero freezing point. Today not only banks but also venture capitalists and entrepreneurs are flocking around the pound like Canadian gooses, loudly advocating their presence and showing off their feathers.
After several interesting meetings the last couple of weeks with founders, CEO’s and technical directors of small- and mid-sized industrial companies here are some notes on the most pressing topic I picked up – the challenge of landing sales contracts.
The machinery and equipment manufacturing industry is Germany’s second largest industry by level of turnover; attaining €212 billion in 2014. More interestingly the turnover level has increased by about 70% throughout the last decade while employment is not at all increasing at the same rate.
King shareholders has just recently been offered a whopping $5.9 billion for this Stockholm based unicorn. Activision Blizzard, the French owned U.S. video gaming company behind games like World of Warcraft and Call of Duty seemingly has decided it need to go mobile.
GE’s CEO Jeff Immelt recently stated in a post in the Business Insider UK: “Let’s finally end the debate over whether we are in a “tech bubble. There has been talk of a bubble going back to 2011 and it continues to rage today.