I rent office space at a tech incubator down-town Stockholm. Being a small business entrepreneur this has been a great solution that add pulse, colleagues and daily inspiration. Surprisingly however, many of my colleagues, including some of the angels and venture capitalists that hangs around our office seems to have a somewhat naïve tune to growing companies. At least if one would like to do it long-term.
Salesforce is one of the business stars of today. The company was founded 16 years ago with the aim to produce and sell an online Customers Relationship Management system in the cloud. A typical SaaS business. Not many people know however that Salesforce with its easy to understand webpages is not really a startup any more but has more than 16.000 employees of which most of them are engaged in marketing and sales, not product development or product maintenance.
GE’s CEO Jeff Immelt recently stated in a post in the Business Insider UK: “Let’s finally end the debate over whether we are in a “tech bubble. There has been talk of a bubble going back to 2011 and it continues to rage today.
You need to grow and scale your business, for multiple reasons. I will not elaborate further in this particular post but rather highlight some of the important areas you need to keep an eye on when growing your business: